TOP TRENDING POST

 

We’re not sure who gives physicists the OK to create laws of nature, but we’d love to propose a new unshakable truth: “When it comes to Instagram trends, the only constant is change.”

Of course that’s true of social media trends in general — digital platforms and how we use them are in a constant state of evolution and flux — but you’re here reading this story because you want to get a handle on just what’s hot and happening for Instagram video trends, Instagram post trends and Instagram Story trends in 2022. Because, yes, it’s different than last year… or even last month.

Classic Instagram. Always keeping us on our toes.

The point is: social media marketers can’t get complacent. Whether or not you actually act on Instagram marketing trends, it’s critical to at least know what’s going on, so you have the best chance at building a social media strategy and social media content calendar that are both relevant to your brand and success. Stay informed, and you can stay flexible.

Read on for the top trends on Instagram that marketers need to know for 2022.

2022 Instagram trends

The dance revolution continues

Instagram shop-a-thon becomes the norm

Creators are kings

RIP, IGTV

Long live Reels

Story links for all

Social justice on social media

Organic reach just isn’t enough

Live-ing it up on Instagram Live

The return of the chronological feed

“Add Yours” collaborative albums

Replying with Reels

How to Get More Followers on Instagram

 

#1. Get Instagram Followers by Joining Instagram Engagement Groups

Ever wondered what people who get Instagram followers fast do differently? 

They join engagement groups (aka. Instagram pods). 

While it can be tempting to join the biggest Instagram engagement groups, the truth is you’ll get a more targeted list of Instagram followers by sticking to your niche.

This tactic is best for entrepreneurs just starting to learn how to get followers on Instagram.

You can find engagement groups for travel, beauty, fashion and more.

In these groups, you can get followers and likes from people who have shared interests. 

But if you’re serious about getting their attention, you should also return the favor by following fan pages for people who join the group.

I’ve had friends get 2,000 new followers in only a couple weeks using this strategy. 

While it might not help with immediate sales, it helps you gain credibility early on so your Instagram page doesn’t show that you only have a handful of followers. 

Remember, this is more of a short-term strategy for your first few weeks on Instagram, not a long-term one for getting loyal Instagram followers.

You can learn other awesome Instagram tricks like this one in our free Instagram course.

#2. Repost Others’ Content to Get Free Instagram Followers

When I was starting out with social media marketing and building my store’s Instagram following, my entire posting strategy revolved around reposting other people’s content. 

While doing this, I made sure to credit the original poster in my descriptions, every time. It’s the only way to gain free followers without getting flagged. 

When I first started, I’d take screenshots and add the pictures to my Instagram. What really helped my page take off was the Repost app. It allowed me to start reposting video content on Instagram. 

One of the biggest home runs I had was when I re-posted a video that amassed 52,862 views, got 1264 comments and 9,147 likes. At the time, I didn’t even have 10,000 followers so this was a big freaking deal. The best part? I didn’t run ads or anything. I got Instagram followers free.

get 10k IG followers

 

When you’re just starting an online business, it can be exciting to imagine how you can successfully sell your product through Instagram … once you’ve built a following. But how to get followers on Instagram is the million dollar question.

Your first 10,000 Instagram followers are the hardest to get. Why? No one knows who you are yet. 

You’ve still got to prove yourself as a successful brand and influence

. But that doesn’t mean it’s not possible. 

If you follow this guide on how to get followers on Instagram, you could hit 10,000 Instagram followers in as little as six months. No jokes or tricks! 

Read on to learn how to increase Instagram followers in 2021. And if you want to build a killer Instagram strategy, don't forget to check out for our newest Instagram course.